social networking

Tennis Anyone? – A Metaphor for Understanding Social Media

by sr on June 17, 2009

in Uncategorized

As the phenomenon known as social media, (aka social networking) heats up, providers of this unique brand of interactive-based marketing are seeking succinct ways to explain its intricacies. Business professionals and community leaders alike, who would otherwise be considered experts in their fields; find themselves in a position akin to a deer in headlights when [...]

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The Fear Factor

by sr on July 2, 2009

in Featured Article

The reality shows that are prevalent on TV today all tap into one, underlying visceral emotion – the element of fear.  It titillates the  viewer and keeps them returning for more.  That fear factor is great for improving  television ratings but it seems that businesses are far more resistant to seeing how the new medium [...]

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Skittles, Fittles, Let’s Get Real!

by sr on March 14, 2009

in Uncategorized

Many new social networking promotion gurus are touting Twitter, Facebook, LinkedIn and the such as the panacea to the woes of the business world!  Promotion is the main focus with branding at its core.  People are being lulled into a belief structure that numbers mean something. Now, I’m not saying that these platforms are not [...]

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CIME4 Launches new division: Newmediajax

by CIME4 on May 15, 2009

in Uncategorized

Newmediajax started as a way for Jacksonville’s emerging entrepreneurs, small businesses, designers, business developers, technologists the community-at-large to exchange emerging ideas and showcase new trends. Our first event is called Jack & the Social Media Beanstalk: 10 Magic Beans to Enhance Your Business The event is Friday, June 26, 2009 at 8:00am at The University [...]

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Hate Crime Groups – Do They Affect Business?

by sr on June 18, 2009

in Uncategorized

Normally the subject of hate crimes would be reserved for political forums, the nightly news and personal commentary on social networking platforms (such as FaceBook) between friends.   Never before has a medium given the business community the ability to peer into the private lives of customers without repercussions.  Social media allows businesses to see the [...]

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