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Tennis Anyone? – A Metaphor for Understanding Social Media

by sr on June 17, 2009

in Uncategorized

As the phenomenon known as social media, (aka social networking) heats up, providers of this unique brand of interactive-based marketing are seeking succinct ways to explain its intricacies. Business professionals and community leaders alike, who would otherwise be considered experts in their fields; find themselves in a position akin to a deer in headlights when [...]

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