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	<title>Creative Hot Flashes&#187; demi god</title>
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		<title>Branding &#8211; Why does it need to be personal?</title>
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		<pubDate>Thu, 25 Jun 2009 17:03:57 +0000</pubDate>
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		<description><![CDATA[Let&#8217;s start at the beginning.  In days of old when there were far less choices than we have today, it was much easier for suppliers of products or services to be remembered by the consumer.  If you were the ONLY laundry detergent available at the General Store for a couple of hundred miles. . . [...]]]></description>
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